Polonia Restituta
2018 celebrates 100 years of Polish Independence. The Geneva Polish Association comissioned the visual identity for event promotions they would hold throughout the year.
• Event Identity:
Logo, Illustration & Visual Treatement
• Brand Expression: Poster, Pull-up, T-shirt, Flyer
• Brand Expression: Poster, Pull-up, T-shirt, Flyer
Identity
Logo & Lockup
Using the colours of the Polish national flag, we created a logo and a lockup that shows the passage of time while highlighting the current celebratory year.
Illustration
Poland has a rich cultural heritage, only too often ovelooked by the violence that occured during the last 100 years. Mindful of the fact that these celebrations would take place within a foreign and neutral country, we created an illustration inspired by folk art. The visual blends elements of the national emblem (the white eagle) and motives found in traditional folk art. It symbolises the rebirth of a nation regaining independence.
Brand Expression
Poster, Pull-up, T-Shirt
Posters and leaflets were created to promote several events held throughout the year. T-shirts were worn by members participating in the local marathon run.
